PIPER-HEIDSIECK CHAMPAGNE BAR AT THE 2023 AUSTRALIAN OPEN

“offering tennis fans something far more enticing than just glass’s of bubbles.” - Harper’s Bazaar

Thank You, Baby had the absolute pleasure of bringing to life the Piper-Heidsieck Champagne Bar at the Australian Open 2023.  Under the creative direction of Christian Wagstaff and produced by Romano Beck, the bar quickly became the the ultimate hotspot for relaxing and celebrating at the tournament.

With the brand's signature red and gold colours as the focal point, Thank You, Baby brought the essence of Piper-Heidsieck to life offering guests an elevated social experience that fused the brand’s heritage with contemporary aesthetics.  At the heart of the design was an exclusive floral artwork created in collaboration with photographer Mrs White that adorned the walls, windows, and bars. To further enhance the ambiance, Thank You, Baby designed custom-made planter boxes, housing curated plants that added a touch of freshness to the space.

Thank You, Baby's vision transformed the Piper-Heidsieck Champagne Bar into a work of art, showcasing our ability to blend aesthetics, functionality, and brand identity into a harmonious whole. Our design not only captured the spirit of Piper Heidsieck but also provided a captivating space for guests to indulge in the celebratory spirit of the Australian Open.

CLIENT Piper-Heidsieck

PROJECT Piper-Heidsieck Champagne Bar at the 2023 Australian Open

LOCATION Rod Laver Arena, Melbourne

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