To celebrate the launch of the Neuw Denim x Salvador Dali collection, Thank You Baby styled a surreal party at The Standard X with a ‘decaying’ feasting table reminiscent of Dalí’s infamous surrealist dinner parties.

Inspired by Dalí’s iconic painting The Persistence of Memory (1931) TYBB also made custom melting flowers and vases that became part of the in-store visual merchandising.

CLIENT Neuw Denim

PROJECT Neuw Denim x Salvador Dali Launch Party

LOCATION The StandardX, Melbourne